Skincare, explained from the ingredient up
Serum Syntax is an independent publication about skincare and beauty. Every article starts with the ingredient list and works outward from there, to what each active does and whose skin it suits.
A good skincare article should leave you able to read the next label on your own.
We work from the INCI list printed on the box and the published research behind each ingredient on it. When the evidence is thin, we’ll say so.
We cover ingredients, skin concerns, routines, skin science, product reviews and the wider world of beauty. Nothing here is medical advice, so if you’re dealing with a skin condition, see a board-certified dermatologist.
Spotted an error, or want an ingredient covered? We’d love to hear from you.
